Shop Direct – Imagine Appeal

Shop Direct – Imagine Appeal

Posted on 22. Apr, 2010 by in UK

Alder Hey Children’s Hospital Imagine Appeal

Alder Hey in Liverpool is the largest children’s hospital in Europe.

Since it was founded in 1914, Alder Hey has led the way in the care of sick children, treating more than 200,000 patients every year.

The new campaign, the Imagine Appeal, enables the hospital to continue its pioneering work, to develop facilities and to offer the very highest standards of care to the children who go there.

Over a two-year period, Shop Direct Group was proud to donate £2.25 million to the creation and funding of a specialist Neurosciences wing at the hospital, the largest single contribution in the Company’s history of charitable giving. Shop Direct Group also supports the Imagine Appeal through regular raffles, staff events such as Stars in Their Eyes nights, sales, tombolas, toy collections at Christmas, dress down days and through donating ex-sample stock for re-sale. A recent £5,000 employee donation from Crosby Contact Centre enabled the hospital to purchase and install a new heart defibrillator.

Our relationship with Alder Hey Imagine Appeal is much more than just a charitable donation; it is an on-going commitment to the hospital, its staff and the patients who receive the first class standard of care that the hospital provides. Every donation helps the charity achieve a little bit more, from researching medical conditions, to buying vital equipment. As such, we are delighted that Alder Hey Imagine Appeal is one of our chosen charities.

For further information on the Imagine campaign, please visit Your donation will make a real difference to children’s lives.

Shop Direct Group is delighted to announce that it is now supporting Alder Hey Imagine Appeal through a charity webshop. When you make any purchase from Littlewoods Direct using the link below, we will donate 6% of the sale value to Alder Hey Imagine Appeal at
no extra charge to you!

Just follow the link below and select Littlewoods Direct to shop. Then when you’ve made
your purchases, 6% of the sale will be donated to Alder Hey Imagine Appeal.

GP: Also each Shop Direct site has a People’s Forum that runs independant events and promotions that raises funds for charities and worthy organisations.

Recently at our suggestion our friends on the Peoples Forum Aintree site are proposing to collect old mobile phones for the SALVageID initiative

We will be running information and ideas from the Forum in other blogs.

So watch this space.

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